About Me

“I live in passion and passion lives in me”

Photographer / Designer

Eddie Ayoub

“There are always two people in every picture: the photographer and the viewer.” – Ansel Adams

When I borrowed a camera from my cousin a few years back, I had no idea that someday in the future, I would owe him a lot more than simply the return of his camera.

For it was the grip of an image and the click of a button that captured the world in parallel perspective for me and ignited a true passion. A desire for seeing things in a different way burned away inside me until I felt compelled to share these perspectives with the world.

Since that moment, I have documented the eventful and the everyday – both as a hobby and as a personalised service to an increasingly impressed clientele. My vision is to share hope, happiness and peace with the world by showcasing everyday sights in a way that makes people see beyond what they usually see.

My intense passion for photography has meant there’s no limit to my learning and love for the craft – I am in fact self-taught, through hours of experimenting with settings, scenes and styles. Then again, for someone who grew up in a little village of an ancient country rich in folklore and history, perhaps you would not expect any less. The beauty of my natural surroundings in Lebanon – lush greenery, dusty dirt roads, snow-topped mountains, tumbling valleys, creek beds and caves – meshed with old ways of living untarnished by modern life, compelled me (as I see it) to share the beauty of God’s work with other people.

These days, and in entirely different surroundings having migrated to Australia in 2004, I am still on my mission. My growing collection of cameras means that there is no longer a need to borrow, but there is always something new to learn.

For me, photography is about capturing the moments that will never happen again, while injecting life into them – making them a true essence of our reality. Peace, love, hope and beauty – and everything that life and passions are made of.

Keep smiling
Eddie Ayoub